There’s a commercial making its rounds on free-to-air television now, depicting a orange Lambo Murcielago zipping around in pseudo urban European settings, with obligatory skewed camera angles and positions. Another car ad you say? Wrong. When the sleek supercar comes to a stop, the scissor door opens and a puny little kid is inside. Why? Because this is actually a food product commercial masquerading as a classy ad. The product in question happens to be Ayam Brand baked beans. Like wth? The ad proceeds to show the boy joining his happy family (commercial pseudo-families are always pseudo-happy) and they have a happy meal together, in front of the television which looks like its running a video game depicting the above car in digital form. The ad ends with a shot of the can of baked bean on a white background, with the words “Hi-Fibre” prominently highlighted on the can. Now, there are several things wrong above:

1. The only possible link one can draw between a million dollar machine and a can of crappy baked beans (albeit with hi-fibre) is that the are the same colour. Orange. Somehow I doubt they are the same exact shade though. Lambo Orange looks way better than crappy baked bean orange.

2. Hi-Fibre? Why on earth is this highlighted when no other reference is made in the commercial? Do baked beans with enriched fibre content somehow enable a 7 year old kid to manoeuvre a 6.4 litre behemoth, let alone reach the pedals? Fail.

3. Frankly speaking the idea of Chicken Brand food (direct translation) being associated with underaged driving does not make for a very appealing commercial. You’d never know how many children have gotten the idea ingrained into their heads that they can go take a spin in daddy’s car after they’ve had their fill of baked beans (with Hi-Fibre). The ad agency which produced that ad should feel thoroughly ashamed for their shoddy creative work.

Note that I have nothing against baked beans per se, just that unrealistic and ill-conceived ideas irk me.

On a side note, my hip hurts and flopping onto my bed is now a painful affair. One of life’s joys is now beyond me. argh

I am bored. I am thinking. I am sporty. I am slacking. I am hyperactive. I am indifferent. I am concerned. I am observant. I am aloof. I am romantic. I am disenfranchised. I am motivated. I am sullen. I am sporty. I am sleepy. I am materialistic. I am sensible. I am caring. I am unfeeling. I am connected. I am pondering. I am singing. I am snoozing. I am working. I am idling. I am drinking. I am abstaining. I am music. I am silent. I am analytical. I am random. I am intelligent. I am childish. I am game. I am hesitant. I am driven. I am withdrawn. I am vocal. I am expressive. I am quiet. I am pensive. I am fashionable. I am awkward. I am a leader. I am a follower.

I am Gemini. 2 sides in perpetual motion. Amused at the product of my boredom; unimpressed by the inanity of it all. Pretentious crap or a genuine look at oneself? I have no idea, you tell me :)

There’s a commercial making its rounds on free-to-air television now, depicting a orange Lambo Murcielago zipping around in pseudo urban European settings, with obligatory skewed camera angles and positions. Another car ad you say? Wrong. When the sleek supercar comes to a stop, the scissor door opens and a puny little kid is inside. Why? Because this is actually a food product commercial masquerading as a classy ad. The product in question happens to be Ayam Brand baked beans. Like wth? The ad proceeds to show the boy joining his happy family (commercial pseudo-families are always pseudo-happy) and they have a happy meal together, in front of the television which looks like its running a video game depicting the above car in digital form. The ad ends with a shot of the can of baked bean on a white background, with the words “Hi-Fibre” prominently highlighted on the can. Now, there are several things wrong above:

1. The only possible link one can draw between a million dollar machine and a can of crappy baked beans (albeit with hi-fibre) is that the are the same colour. Orange. Somehow I doubt they are the same exact shade though. Lambo Orange looks way better than crappy baked bean orange.

2. Hi-Fibre? Why on earth is this highlighted when no other reference is made in the commercial? Do baked beans with enriched fibre content somehow enable a 7 year old kid to manoeuvre a 6.4 litre behemoth, let alone reach the pedals? Fail.

3. Frankly speaking the idea of Chicken Brand food (direct translation) being associated with underaged driving does not make for a very appealing commercial. You’d never know how many children have gotten the idea ingrained into their heads that they can go take a spin in daddy’s car after they’ve had their fill of baked beans (with Hi-Fibre). The ad agency which produced that ad should feel thoroughly ashamed for their shoddy creative work.

Note that I have nothing against baked beans per se, just that unrealistic and ill-conceived ideas irk me.

On a side note, my hip hurts and flopping onto my bed is now a painful affair. One of life’s joys is now beyond me. argh

I am bored. I am thinking. I am sporty. I am slacking. I am hyperactive. I am indifferent. I am concerned. I am observant. I am aloof. I am romantic. I am disenfranchised. I am motivated. I am sullen. I am sporty. I am sleepy. I am materialistic. I am sensible. I am caring. I am unfeeling. I am connected. I am pondering. I am singing. I am snoozing. I am working. I am idling. I am drinking. I am abstaining. I am music. I am silent. I am analytical. I am random. I am intelligent. I am childish. I am game. I am hesitant. I am driven. I am withdrawn. I am vocal. I am expressive. I am quiet. I am pensive. I am fashionable. I am awkward. I am a leader. I am a follower.

I am Gemini. 2 sides in perpetual motion. Amused at the product of my boredom; unimpressed by the inanity of it all. Pretentious crap or a genuine look at oneself? I have no idea, you tell me :)